 
The important Hindu festival Dhanteras sees bustling shopping activity across Delhi. The markets start seeing an inflow of people when the festival date is around the corner. Such heavy footfall of shoppers results in traffic congestion in many areas of the city. Thus, understanding this can be helpful for both the shopper and the commuter as well while navigating through the chaos.
Significance of Dhanteras
Dhanteras marks the onset of Diwali festivities. The people buy gold and silver; their lists also include other household stuff. These purchases, according to them bring prosperity and good fortune. It is also a time when families buy new utensils, which are a factor of prosperity and fortune for them.
This festival is of such importance to the culture as well as religion, where shopping forms an integral activity. Hence, there occurs a heavy demand for such commodities. The markets witnessed more and more people as there is a lot of crowding.
Traffic gets worsened as shoppers head towards markets. Roads, usually designed to take on huge traffic, become overcrowded with vehicles. Stuck in jams, the people get frustrated and experience delayed commutes.
Besides this, Chandni Chowk and Sarojini Nagar are also hotspots of congestion. The street becomes crowded with vendors along with shoppers. This gives the place a lively atmosphere yet is challenging to the eye.
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Dealing with the Herds
Shopping aficionados need to plan their timing. Going to places during early morning or late evening can avoid peak hour traffic. Another option would be public transport. A number of buses and metro services could reduce the volume of traffic on the road.
Another easy option is through ride-sharing services. It helps users avoid parking hassles in crowded areas. Moreover, many shoppers now prefer to shop online in order to avoid the mess as a whole.
Local Businesses’ Role
Local markets become very busy on Dhanteras as shoppers are in the lookout for distinct products. Jewelers and other craftspeople have it easy since their wares are in high demand. A few shops prepare by stockpiling the already in-demand items in an attempt to cash in. Some advertise discount sales as well as other deals.
This festival is not one where the small economy gains either. Street vendors display their products, and some of the locals collect from them. Dhanteras becomes a lifeline to the small economy here.
Among other things, there is an issue of safety amidst such a crowd. In cases where there is excitement during the shopping period, an accident may happen, either in crowded markets or malls. So, one would have to be very observant while passing through this busy area. Local administrations also hire police officers at strategic points for crowd regulation and safety purposes.
Shopkeepers should take care of their belongings. One can lose valuables from one’s pocket by not being careful in crowded areas. Personal safety can never be compromised on a day when such crowds are found.
Environmental Impact of Increased Traffic
The Dhanteras festival generates rising traffic and environmental factors as well. Emissions by more vehicles increase, and there is more polluted air. The local citizenry faces a poor quality of air when the festival is going on.
To reduce the damage, sustainability can be encouraged by the local authorities. For example, carpooling and public transport is encouraged. Moreover, people can be educated on the principles of not emitting much that creates a better environment.
Conclusion
Shopping for Dhanteras is cacophonous but colorful. When the roads are congested, buyers and workers cannot do anything but hope. With a little knowledge of what the festival is, the buying frenzy makes sense.
Shopping is easier while wading through the crowds, if you plan your outings well, and if you utilize public transport. You’re contributing to the economy when you go to local stores during these times.
On the very basic level, Dhanteras has a mix of culture, commerce, and community. While the locals take up the festive spirit, they make the town lively and fun. While it’s tough not to ignore the inconveniences during the festival time, by planning, people can also enjoy the festivities. click here for the source
