Fighting Iron Deficiency Anemia: A Country-Wide Campaign

Iron deficiency anemia has been haunting millions of Indians. Weariness and weakness are the primary symptoms of this disease among others. Recently, PG Health India in collaboration with FOGSI has come up with a campaign called “12 Ka Naara,” which is to be implemented to counter the problem with facts and real steps taken.

About Iron Deficiency Anemia

Iron deficiency anemia is a condition where the body does not contain enough iron. It is crucial for hemoglobin that contains the protein responsible for carrying oxygen in red blood cells. Without enough iron in the body, it cannot produce sufficient healthy red cells. Thus, the individual suffers from these following conditions:

  • Fatigue
  • Weakness
  • Pale skin
  • Shortness of breath

This can negatively impact daily life. There is a need to treat iron deficiency anemia for general health purposes as well.

Prevalence of Anemia in India

The prevalence of anemia in India is alarming. According to different surveys, it is estimated that the prevalence of anemia among women has nearly reached 50%, while in men, it reaches about 25%. Pregnant women are also at higher risk. Pregnant women left untreated are more likely to have complications during her pregnancy and the child would not grow up well.

There are many causes of this problem. These poor eating habits, limited health facilities, and also unconsciousness all bear a fair share in this regard. Socio-economic also plays a cruel game when it comes to dietary nutrition.

“12 Ka Naara”: Raising Awareness for Change

The “12 Ka Naara” movement calls for awareness about iron deficiency anemia. This movement asks the people to add some iron-stuffed foods in their dietary routine. These foods include:-

Iron rich foods
  • Greens
  • Lentil
  • Nuts
    -Breakfast enriched cereals
    Moreover, the campaign describes vitamin C. Vitamin C improves the bioavailability of iron. For instance, if green veggies like spinach are taken with oranges, then the absorption of iron would multiply several times.
    This program also tries to spread out awareness of what anemia is, and why is it dangerous. These kinds of local workshops, seminars will be spreading this awareness, and widely spread over the social media.

This venture cannot be successful without cooperation. PG Health India and FOGSI have come together to form a holistic approach towards the objective. With liaison, PG Health India is able to take access to resources and pool of expertise effectively. But that is not all; local health organizations and community leaders can do much more.

Through collaboration, these companies can craft education programs for specific communities. Such programs may involve cultural dietary habits and problems. The campaign may, then, penetrate the target audience more deeply.

Promoting Habitual Health Check-ups

Habitual health check-ups may lead to early diagnosis of iron-deficiency anemia. Health workers may do simple blood tests to determine the iron content. A patient can receive timely treatment if diagnosed early. That may make a huge difference in health outcome.

Their immediate place in line should require that they carve out time for these screenings. They should also take a stand to promote regular screenings within their families and within their communities.

Iron rich foods

Nutrition Education for All

Education forms the basis for the fight against iron deficiency anemia. Schools and community halls become a transposed platform for nutritional education. In bringing nutrition to curricula, teachers empower the next generations.

Healthy eating habits must be inculcated in children, but workshops on a balanced diet can also be beneficial for adults.

Call to Action

Tackling iron deficiency anemia is the collective responsibility of the government, health department, and everybody. Attention campaigns like “12 Ka Naara” are real power tools.

To reduce the rate of anemia, it is very easy to diffuse the knowledge about the utilization of iron. People must act now. Equilibrium in diet along with proper advice by doctors is possible.  Such a difference can be made.

While the iron deficiency anemia scenario is still going on with no hopeful change in India, examples like “12 Ka Naara” give hope. Indeed, education, co-operation, and citizens’ action will make a difference in this situation. As a people, we can all work towards making a healthier future for everyone.

What does this do? It changes lives. Let us commit ourselves all to nutritional selection for informed choice: thus, we take one step closer to being free from iron deficiency anemia.
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