Citroen India has officially launched the updated version of its popular Aircross SUV, starting at a competitive price of Rs 8.49 lakh. The company has made significant changes to this model, including the introduction of additional features, new engine options, and enhanced safety equipment. Notably, Citroen has dropped the ‘C3’ from its name to distinguish it from its hatchback sibling, the C3, further solidifying the SUV’s place in the Indian market.
New Features and Upgrades
The updated Citroen Aircross comes loaded with new features that aim to improve both comfort and safety. The SUV now boasts LED projector headlights, automatic climate control, and powered rear windows, making it an attractive option for buyers seeking modern amenities in a budget-friendly SUV. Additionally, Citroen has introduced several advanced safety features as standard, including:
- Six airbags
- ISOFIX child seat anchors
- Electronic Stability Program (ESP)
- Tyre pressure monitoring system
- Hill-hold function
These safety enhancements align the Aircross with global standards, ensuring a safer driving experience for both driver and passengers.
Enhanced Comfort Features
Inside the cabin, the Aircross has received several upgrades aimed at improving passenger comfort. The soft-touch material over the instrument panel adds a premium feel, while powered ORVMs (outside rearview mirrors) and rear AC vents ensure convenience for all passengers. The grab handle on the passenger side is a thoughtful addition, especially for passengers seated in the front. With these updates, Citroen is clearly positioning the Aircross as a comfortable, family-friendly SUV that delivers on both luxury and utility.
New Engine Option: Naturally Aspirated 1.2-Litre Petrol
In addition to cosmetic and feature enhancements, Citroen has introduced a new engine option. The Aircross now comes with a naturally aspirated 1.2-litre petrol engine that produces 81 bhp and 115 Nm of torque. This engine is available exclusively with a five-speed manual transmission. While the power output may not be as high as its turbocharged sibling, this new engine option is expected to appeal to customers seeking better fuel efficiency and lower running costs.
The turbocharged 1.2-litre engine, previously the only available option, delivers 109 bhp and 190 Nm of torque. This engine continues to be available with both six-speed manual and six-speed automatic transmissions. The addition of the naturally aspirated engine gives buyers more flexibility in choosing a variant that suits their needs, whether it’s affordability or performance.
Pricing and Variants
The updated Citroen Aircross is available in six different trims, with a 5+2 seating option for those who need additional passenger capacity. Prices for the different variants are as follows:
- 1.2 NA YOU: Rs 8.49 lakh
- 1.2 NA PLUS: Rs 9.99 lakh
- 1.2 TURBO PLUS: Rs 11.95 lakh
- 1.2 TURBO AT PLUS: Rs 13.25 lakh
- 1.2 TURBO MAX: Rs 12.70 lakh
- 1.2 TURBO AT MAX: Rs 13.99 lakh
For buyers interested in the 5+2 version, an additional Rs 35,000 is added to the ex-showroom price. These prices position the Aircross as a competitive option in the crowded sub-compact SUV segment, offering a range of choices for different buyer preferences.
Why the Name Change?
One of the more notable changes with this update is the removal of the ‘C3’ badge from the Aircross name. Citroen has taken this step to create a clear distinction between the Aircross SUV and its smaller sibling, the C3 hatchback. By doing so, the company aims to position the Aircross as a more upscale and versatile option in its lineup, appealing to a wider range of customers.
Target Audience and Competitors
With its competitive pricing, enhanced safety features, and new engine option, the Citroen Aircross targets budget-conscious buyers who want a well-equipped, family-friendly SUV. The inclusion of a 5+2 seating option also positions it against competitors like the Hyundai Creta, Kia Seltos, and Tata Nexon, all of which are popular in the Indian sub-compact SUV market.
While the naturally aspirated engine option may appeal to buyers looking for affordability and fuel efficiency, the turbocharged variants are more likely to attract those who prioritize performance. With the Aircross now offering both, Citroen is well-positioned to compete across a broader spectrum of the SUV market.
Conclusion: A Strong Contender in the Indian SUV Market
The updated Citroen Aircross is a significant improvement over its predecessor, with a host of new features, enhanced safety, and more engine choices. By dropping the ‘C3’ from its name, Citroen has created a distinct identity for the Aircross, helping it stand out in the crowded sub-compact SUV market. With prices starting at Rs 8.49 lakh, the Aircross offers excellent value for money, making it a strong contender for buyers looking for a well-rounded SUV in India.
Whether you’re looking for a comfortable family car with modern amenities or a performance-oriented SUV with a turbocharged engine, the Aircross has something to offer. Its competitive pricing, combined with Citroen’s reputation for comfort and innovation, makes the Aircross a compelling option in 2024 and beyond. Read more Audi E-Tron GT and RS E-Tron GT Recalled in India
